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Merch

Three brands. One mission.

Gear that belongs to runners who take the mental side of the sport seriously. The Shattered Runner apparel store and Run Shattered podcast merch are launching soon. Run The Lightning — the marathon crew brand — is live now.

01
Shattered Runner
Launching Soon
02
Run Shattered — Podcast
Launching Soon
03
Run The Lightning
Available Now
Coming Soon
Shattered
Runner.
The Flagship Apparel Line
Brand 01 · Apparel

The flagship line.

Premium running apparel built for marathoners and ultra runners who take the mental side of the sport as seriously as the physical one. Designed in Tuscaloosa, produced on-demand so nothing is wasted — and nothing feels mass-market.

Tech Tees Long Sleeve Hats Hoodies More TBA
Get notified at launch
Production Shattered Runner apparel will run through Printful — print-on-demand fulfillment integrated directly into the site. Premium pieces may be produced separately through Threadbird.
Coming Soon
Run
Shattered.
Podcast Merch Drop
Brand 02 · Podcast Merch

For the listeners.

Podcast-specific gear for the Run Shattered community — the runners who are putting mental skills to work between episodes. Limited drops tied to milestone episodes and guest series.

Podcast Tees Episode Drops Dad Hats Stickers
Be first in line
Production Run Shattered podcast merch will launch through Printful alongside the main Shattered Runner store — one checkout, one cart, one shipping address.
Available Now
Run The
Lightning.
Marathon Crew Brand
Brand 03 · Marathon Crew · Live

For the crew.

Run The Lightning is the marathon crew brand — the gear you wear when you're pacing, crewing, or showing up for your runner at mile 22. Built for the people who make race day possible. Hats and shirts are available now at runthelightning.com.

Hats Tees Crew Kits
Shop Run The Lightning →
Production Run The Lightning crew gear is produced through Custom Ink — built for small-batch team and crew drops. Visit runthelightning.com for the current lineup.
Intellectual Property

All three marks are in the trademark process.

SHATTERED RUNNERTM
· Trademark Pending

Class 25 (apparel) and Class 41 (services). Filed under Section 1(a) — in use in commerce. Owner: Sierra Morris.

RUN SHATTEREDTM
· Trademark Pending

Filed separately as the podcast brand mark. Owner: Sierra Morris.

RUN THE LIGHTNINGTM
· Trademark Pending

Class 25 (apparel) and Class 41 (services). Filed under Section 1(a) — in use in commerce. Owner: Sierra Morris.